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Navigating the Road: A Comprehensive Guide to Used Car Consumer Laws in Wisconsin

Posted by Nathan DeLadurantey | Jan 08, 2024

Buying a used car can be an exciting yet daunting experience. Whether you're a seasoned car enthusiast or a first-time buyer, understanding your rights as a consumer is crucial to making a well-informed decision. In Wisconsin, specific laws have been put in place to protect used car buyers and ensure fair dealings in the marketplace. In this guide, we'll explore the key aspects of used car consumer laws in the Badger State.

    - The Wisconsin Lemon Law:

Wisconsin's Lemon Law primarily applies to new vehicles but can extend its protection to used cars in certain circumstances. If you purchase a used car there are specific laws that may protect the injured consumer. 

    - As-Is Sales and Full Disclosure:

Some used cars are sold "as-is," which means the buyer is purchasing the vehicle in its current condition, defects and all. However, this does not absolve the seller from disclosing known defects. Wisconsin law mandates that sellers provide a written disclosure of known defects for "as-is" sales, ensuring that buyers are aware of any issues before making a purchase.

    - Cooling-off Period:

Wisconsin does not have a specific "cooling-off" period for some used car purchases. Once the deal is finalized, it is generally considered binding. Therefore, it's crucial for buyers to thoroughly inspect the vehicle, consider the terms of the sale, and ask any pertinent questions before committing to a purchase.

    - Consumer Protection Laws:

In addition to specific used car regulations, Wisconsin's general consumer protection laws also apply. These laws prohibit deceptive practices and unfair trade practices, providing additional avenues for consumers to seek redress if they believe they have been treated unfairly.


Navigating the used car market in Wisconsin requires a good understanding of the state's consumer protection laws. Whether you're relying on the Lemon Law for warranty coverage or exercising your rights under the implied warranty of merchantability, being informed empowers you to make confident decisions when purchasing a used car. By familiarizing yourself with these laws, you can embark on your car-buying journey with the knowledge and assurance that you're protected in the event of unexpected issues.

Attorney Nathan DeLadurantey offers free consultations to explain your legal rights in Wisconsin. Free consultations can be scheduled online. 

About the Author

Nathan DeLadurantey

Nathan DeLadurantey ATTORNEY [email protected] Nathan is a skilled consumer lawyer who handles cases and trials all over Wisconsin. Phone consultations are always free and welcomed. Nathan has helped clients receive large jury verdicts and settlements stemming from consumer law violations, and is ready and able to assist.


The DeLadurantey Law Office, LLC is committed to answering your questions about Vehicle Repo's, Credit Report/Identity Theft, Auto Fraud, and Debt Collection Abuse law issues in Wisconsin.

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